Why do minority artists have to "cross over" to white radio but not vi!

Why do minority artists have to "cross over" to white radio but not vice-versa?

I've notice that minority / urban artists make it a goal to have a "cross over" hit on white radio stations but white artists don't try to appeal to urban radio.

and I always hear older soul/hip-hop hits played on white radio MONTHS after its worn out on urban stations. why don't white stations debut urban artist's new songs (not a major artist like Michael Jackson) new song as soon as its released? do they need to see approval (lots of spinplay) from minorities to know that its a hot record?

bottom line: I don't understand why radio stations segregate their playlists based on skin color and urban artists get delayed exposure on white stations.

1 month ago
I think I'm more perplexed by who's choosing what type of "sounds" appeal to the "pop" audience, which happens to be majority white.

its the program directors that choose the playlists. they eventually play the minority hit, but for some reason they won't debut the song on their stations.

How about, stop trying to read racism into everything you encounter?

Top 40 stations (or white radio as you so eloquently refer to them) play a selection of music which is very likely to appeal to the broadest spectrum of people. This excludes such genres as Rap and Heavy Metal, which *tend* to appeal to specific audiences. When a song in one of those niche markets starts getting more and more popular, the top 40 stations take notice and start playing them (assuming the song doens't violate their decency standards).