What is the second to last page of a magazine called? (Inside of back cover?)?!


Question: What is the second to last page of a magazine called!? (Inside of back cover!?)!?
I'm looking at advertising rates for Entertainment Weekly magazine (http://www!.ew!.com/ew/static/advertising/!.!.!. and I'm trying to figure out how much a full-page, color ad on the inside of the back cover would cost!.

What is the term for the second to last page of a magazine called!? Is there a special term, and does it have a special advertising rate, or is it just any other full-page ad!?Www@Enter-QA@Com


Answers:
The Inside Back Cover is also referred to as the Third Cover and is usually demands a premium advertising rate in most magazines!.

For Entertainment Weekly the cost for one page, one insertion is $166,380 on the third cover, according to the media kit on the link you supplied!.

I help this helps!.Www@Enter-QA@Com



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