About the same question asked by another user...I have also noticed this...Marie!


Question:

About the same question asked by another user...I have also noticed this...Marie Claire subscribers?

I know this is not importnat but I'm just wondering....

I also noticed that the cover for susbcribers is not the same as it used to be before the April isue. It all started with the April issue. I'm not talking about the content or image in the cover. I'm talking about the strong, durable and shiny/glossy cover I like and Marie Claire used to send to me and all its subscribers, I believe. Now it has become like other magazines that sell on newsstands their durable glossy cover issues and send subscribers the thin paper cover issue.


Answers:

The cover is what sells the magazine, so anything to help sales is worth it. a subscriber gets whatever is sent, so the cover doesn't need to have nicer paper (which is very expensive by the way). It is rare that someone would cancel their subscription because of this, so the magazine takes the risk.


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